Four nested layers of context build into the progress economy – it’s a gateway into understanding how to fix your innovation, sales, and growth problems.
Here’s the four contexts:
- progress – what does it mean to make progress? And how does value emerge from it?
- progress attempts – How do Seekers pursue progress? What is the foundation progress hurdle – the lack of capability?
- progress propositions – how do Helpers offer to help that progress journey, who does the work, who has the capabilities? What are the additional five progress hurdles a proposition brings?
- progress economy – how does it all connect into a functioning system of service exchange, and why?
Together, these layers offer a full-stack view – from individual motivations to system-level dynamics. The et of levers they expose offer a more systematic, and broader, approach to sales and innovation, driving growth.
This forms one of two architectural views of the Progress Economy, the other being the functional operating model.
