Value-through-progress
The progress economy reframes value creation by focusing on progress rather than static value. Progress is seen as a dynamic movement towards a more desirable state, with value emerging as this progress is made. This approach encourages systematic innovation by addressing progress hurdles and recognizing the complexities and multifaceted nature of value creation.
Value-in-use
The value-in-use model emphasizes incremental value creation through the active use of value propositions, solving blind spots present in the traditional value-in-exchange model. It focuses on service as the key driver of value, promoting adaptability and well-being without the goods versus services debate. Progress relies on beneficiary judgment, dialogue, and resource integration, encouraging continuous value co-creation and innovation.
Value-in-Exchange
The traditional value-in-exchange model has been wildly successful. But its narrow focus on a point of exchange and difficulties in defining what value actually is now hinders growth. Sadly, this model encourages incremental over radical innovation, and has blind spots, missing out on opportunities before and after exchanges, and hinders the shift to a circular economy.
Value recognition
What we’re thinking Value emerges through progress…but is the value that progressively emerges, well, valuable? Or, to put another way, how does a seeker feel to: get 80km of a 100km journey; learn some Mandarin Chinese; half hang up a picture? It turns out the answer is: it depends. Whilst value incrementally emerges as progress […]
Value destruction
What we’re thinking If we create value when making progress can we also destroy it? And since progress is a joint endeavour when engaging a progress proposition, leading to value co-creation, can value be co-destroyed? Yes, value can be destroyed. As it emerges from progress, if progress is hindered then it may be destroyed. However, […]
What is value?
What we’re thinking What if our traditional view of value – despite its past success – is now holding us back? What if it’s quietly limiting our ability to innovate, sell, and grow? It’s time to re-examine what value really is – and unlock a model built for today’s challenges. At first glance, value feels easy to […]
