The real goal of innovation – increasing well-being
The real question for innovators is not “how do we add value?” but one of offering to improve well-being, that is to say “how do we enable better progress?” Editing below here What we’re thinking We’ve identified solving our innovation problem requires a mind shift from chasing added value to improving well-being by enabling better progress. Be gone
Accelerating well-being recognition
Can you reduce one or more of the six progress hurdles to enable Seekers to make more progress? What we’re thinking One of the four innovation outcomes is a proposition that reduces one or more of the six progress hurdles. Is your innovation reducing the lack of capabilities or is more adoptable with less resistance?
Lowering progress hurdles
Can you reduce one or more of the six progress hurdles to enable Seekers to make more progress? What we’re thinking One of the four innovation outcomes is a proposition that reduces one or more of the six progress hurdles. Is your innovation reducing the lack of capabilities or is more adoptable with less resistance?
Improving today’s progress
Can you better enable Seekers to make the progress they can today in a better way? What we’re thinking One of the four innovation outcomes is a proposition that offers to help reach today’s progress in an improved way. This is actually a conceit. A useful cognitive shortcut relating to increasing non-functional potential progress, or
Increasing progress potential
Can you innovate to enable Seekers get closer to their progress sought than they can today? What we’re thinking One of the four innovation outcomes is a proposition that offers increased progress potential. That is to say, a proposition that enables a Seeker to get closer to their progress sought. And that might mean starting
Innovation and sales: two sides of the same coin
Sales and innovation both aim to enable the making of better progress. Innovation is often off-line, sales more in-line. The former helps sales, and the later may result in local innovation. Both leverage the same progress levers.
Transforming innovation – the operational definition
The real question for innovators is not “how do we add value?” but “how do we enable better progress?”. Deliver what progress seekers truly want: improve their well-being through enabling better progress (functional, non-functional, contextual) with lower progress hurdles and quicker well-being recognition. What we’re thinking We’ve identified solving our innovation problem requires a mind shift from chasing
Progress Levers – operationalising innovation
Which progress levers are you applying to turn innovation (and sales) from a gamble into repeatable creative success? Creating from here downwards What we’re thinking Progress levers are the systematic means by which progress can be enabled, improved, or accelerated. Put simply: they are how we operationalise innovation and fire up sales. They roll out of our progress economy’s
Sliding along the progress continuum
Close the gap between proposition and Seekers, or explore implications of new positions, on the enabling-relieving progress continuum
Segmenting
Segment on progress sought, and progress origin, to unlock innovation and sales







